Sweet and humble beginnings
Although Betty Lou didn't recognize it then, her business had its birth almost 32 years ago.
I have always believed that there is a connection between what we eat and how we feel.
Everyone wants to feel their best, and when I decided to remove refined sugar from my family's diet 32 years ago, I began creating recipes that were made with honey and brown rice syrup instead. Children know what they like, and my sons were my very first taste-testers. As I fine-tuned the recipes my boys' friends took notice, and soon I had the most popular yard in the neighborhood! I was like the mom with Kool-Aid(tm) in the TV commercial.
I chose "Just Great Stuff... and Plenty of it!" as our motto because it truly reflects the dedication that we have to the quality of our products. I always use the best, healthiest, cutting edge ingredients because I believe that they taste better and make you feel better.
Today we still make Nut Butter Balls as well as our very popular layered Fruit Bars, Powdered Peanut Butter (with 85% less fat than regular peanut butter!), Low Glycemic Protein Shakes, Cookies and a line of Organic Just Great Stuff Bars that contain interesting, whole food ingredients... like organic cacao nibs, freeze-dried acai and raspberries, goji berries, mangoes, bananas and even freeze-dried spinach, kale and broccoli sprouts.
Every day at Betty Lou's we challenge the notion that healthy, all-natural, gluten-free products have to compromise on taste. We've proven that the opposite can be true! Our delicious products have been made that way from the beginning and it's what we do best!